• Home
  • About Victor
  • Awards & Recognition
  • Victor in the News
  • Building a Culture
Victor Ciardelli – CEO & Founder of Guaranteed Rate
Victor Ciardelli News

Crain’s Chicago Business: Ciardelli Leads Guaranteed Rate’s Ascent

By grvictor · On November 18, 2013

Crain’s Chicago Business profiled Guaranteed Rate president and CEO Victor Ciardelli and the company in September 2012. The article focused on the company’s phenomenal growth and its plans for growing in the future.

Starting with how the company bounced back from both the dot-com bust and the 2008 financial crisis, the piece zooms in on Guaranteed Rate’s growth strategy, its competitors, and Ciardelli’s ability to lure top loan originators away from industry rivals with the company’s unique business model.

The article also takes on the heavy amount of refinancing in the market at the time, and Ciardelli predicted the company was well-positioned to continue growing even if interest rates rose due to the Guaranteed Rate’s longstanding focus on the purchase market. Ciardelli’s comments proved prophetic in 2013, as interest rates rose, refinancing dropped, but Guaranteed Rate continued to grow based on a strong base of purchase business.

Crain's Chicago Businesstop loan originatorstop mortgage company

You Might Also Like

  • guaranteed rate food drive 2015 Victor Ciardelli News

    Our 2015 Food Drive Was a Success

  • Victor Ciardelli News

    Victor Ciardelli Spotlighted in Men’s Book Chicago Magazine

  • Victor Ciardelli News

    Chicago Tribune Features Victor Ciardelli in Cover Story

More News

  • guaranteed rate food drive 2015

    Our 2015 Food Drive Was a Success

    December 9, 2015
  • GR Gives Back to the Common Pantry

    Guaranteed Rate Gives Back at the Common Pantry

    November 17, 2015
  • Guaranteed Rate halloween trick or treat

    Guaranteed Rated Hosts Trick-or-Treaters

    November 2, 2015
  • Victor Ciardelli city lights

    Victor Ciardelli Named CEO of the Year at 2014 ITA CityLights Awards

    October 30, 2015

Tags

Award-Winning Loan App Best Corporate Digital Innovation chicagos coolest company Chicago Tribune company culture Crain's Chicago Business Guaranteed Rate Foundation Mortgage Executive Magazine NAHB International Builders’ Show technology top loan originators top mortgage company Top Workplaces Ty Pennington

About Victor

Victor Ciardelli, CEO and founder of Guaranteed Rate, is an innovative entrepreneur who is revolutionizing the mortgage industry.

Sections

  • About Victor
  • Awards & Recognition
  • Victor in the News
  • Building a Culture

Latest News

  • guaranteed rate food drive 2015

    Our 2015 Food Drive Was a Success

    December 9, 2015
  • GR Gives Back to the Common Pantry

    Guaranteed Rate Gives Back at the Common Pantry

    November 17, 2015
  • Guaranteed Rate halloween trick or treat

    Guaranteed Rated Hosts Trick-or-Treaters

    November 2, 2015

© All rights reserved. Victor Ciardelli